Matchmeeting AB was founded in 2004 by Lars Ekman and Mats Storckenfeldt to help the event industry to facilitate face-to-face meetings with new technology. 

The exhibition and conference industry are getting more and more aware and hurt of online alternatives to traditional business models. The new competition is virtual events with low or no costs for lodging, traveling, floor space etc. Even more so, today you can search the Internet and get quick and accurate information about products, ideas, competitors, new development, etc. This new world is diminishing the reasons to participate and visit live events. This together with video conferencing and other online meeting ventures are making the industry realize it has to embrace new technology to compete.

Despite the online threat, Matchmeeting believe the trade show-, exhibition-, event organizers also in the future will have a major role to play in arranging venues for people to meet and exchange experiences and do business. But, it is increasingly crucial for organizers to focus on what is unique with their offer – what the Internet can’t provide: meeting people face-to-face. 

With new technology and new online social media patterns, Matchmeeting has developed to a full service event network supplier without forgetting its comprehensive knowledge in how to facilitate personal meetings using the latest technology.